Coastal Roots Farm is a nonprofit Jewish community farm and education center where we practice organic farming, share our harvest with those who lack access, deliver unique farm-based education, and foster inclusive spaces for people of all ages and backgrounds to come together to celebrate Jewish life and catalyze a healthier, more vibrant community and a more sustainable future for the region.
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Created original written, video, and visual content for Instagram and Facebook to drive engagement and educate followers.
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Filmed and produced custom Reels and scripts tailored to platform trends and audience behavior, increasing reach and improving content clarity.
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Focused on delivering informative, visually compelling content that aligned with brand voice and supported community growth.
At Rewardify, I led the social content strategy for a suite of casual, free-to-play mobile games including Match to Win, Lucky Match, and Words to Win. I created all social media graphics, short-form videos, and promotional assets for posts, ads, and email campaigns.
Collaborating closely with the team, I helped shape social media strategies that boosted engagement and drove app downloads.
Through targeted content and the launch of monthly contests and sweepstakes, I grew our Facebook following from 25K to over 205K, significantly expanding brand reach and user acquisition.
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At Elder Law & Advocacy, I led the branding and digital launch of their podcast, Elder Law & Advocacy: A Conversation, developing a cohesive visual identity and content approach that aligned with their mission of providing free legal services for older people, Medicare & health insurance counseling, Community partnerships & training to promote seniors' rights in San Diego.
I produced scroll-stopping short-form video content to promote each episode and increase engagement across social platforms.
In addition, I managed the weekly publishing and SEO optimization of full podcast episodes on YouTube and major streaming platforms, ensuring discoverability and consistent audience growth.
Through thoughtful storytelling and strategic content distribution, I helped translate complex topics into accessible, engaging content - amplifying their impact and connecting more seniors to vital resources.
Point Foundation, the largest LGBTQ scholarship-granting nonprofit currently supports a record-breaking class of scholars. I worked directly with the CEO and the Point Marketing and Communications team to develop a strategy and calendar of content for regular posts on Point leadership social media accounts, monitoring LGBTQ, higher education, nonprofit, and thought leaders in social media to identify trends and news. I generated written, video, and visual content to post on platforms including but not limited to TikTok, LinkedIn, Twitter, Facebook, and Instagram.
ACT Cert™ is committed to delivering the most comprehensive learning experience in violence prevention and response through cost-effective and accessible online courses.
I developed and implemented B2B and B2C marketing strategies to promote their digital products by creating engaging written and visual content to work strategically across LinkedIn, Facebook, Instagram, YouTube, and email.
Outlier Creative Agency (now OC Play) is a marketing agency specializing in creating social media content for law firms in Southern California.
I managed the social media accounts of Outlier Creative Agency, Fire & Flood Attorneys, D'Egidio & Pedroza Attorneys from January 2022 to April 2022.
